Top 10 SEO/SEM data you need to impact your actionable online marketing strategies

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Courtesy of SEOMoz.org

Your brand/product is online [period]. As a brand/product you might want to understand how are you fairing in terms of the following:

10 SEO/SEM Data you need to impact your actionable online marketing strategies

1. Brand/product mentions through blogs, social networks and microblogs – monitoring the blogosphere and the social media!

2. Visualization of your site/brand in terms of link profile (important for search engine marketing and social media optimization)

3. Keywords/terms being used by people finding you using the search engines

4. Popular searches in your niche and competition analysis

6. Site ranking in terms of well-researched keywords and site traffic

5. Spam detection against your site/brand Continue reading “Top 10 SEO/SEM data you need to impact your actionable online marketing strategies”